Welcome to DressageMarket.com!
Hello Dressage Enthusiast,
DressageMarket.com has been online for 6 months and our traffic has been growing by at least 50% each
month! The number of listings on the site has been steadily growing each week, with many inquiries
being sent to sellers everyday. To search our listings, click here. If you are interested in creating
a horse listing and want to see what buyers are looking for, read the article below. This information
was gathered from several dressage professionals to provide some tips on how to create a successful
horse listing that attracts buyers and increases traffic to your listing.
Thanks for visiting DressageMarket.com!
Tips for Creating a Successful Horse Listing
Horse Description
Provide buyers with accurate and honest information. Stating who your horse would be most suitable for whether it is a junior, amateur or professional is important both for the buyer and also for your horse. Make sure to list the level which your horse has been shown at and what movements they are currently schooling. List your horse's good qualities such as extensions, piaffe, or that they are well behaved at shows or on the trail.
Photographs
Be sure to use good quality photographs without any fuzziness or embellishments. Also, photos taken outside can be beneficial as the lighting can be better. Present a clean horse and rider in the picture to increase attractiveness. Show photos of the horse being ridden and also a picture showing conformation are beneficial to potential buyers. On DressageMarket, you have to option of providing 4 photographs of your horse.
Video
Make sure lighting is bright for easy viewing and that both horse and rider appear tidy and clean. Include video of the walk, trot and canter in both directions whether the horse is young and hasn't been started under saddle or is a schoolmaster. Provide a current video of good quality that has few if any interruptions in filming. Also, keep in mind that buyers enjoy seeing the horse perform the exercises in their current level and especially like seeing a complete dressage test whether it is filmed at home or in the show ring. All horse listings on DressageMarket include the option of a video without additional fees.
Final Tips
Keep your listing up to date! On DressageMarket you can update the description, sales status, photographs or video of your horse at anytime with no additional fees.
Make sure you provide contact information to buyers and that you check your voicemail and emails regularly for potential inquiries. Be sure to respond to interested parties in a timely manner even if you tell them that the horse has been sold or taken off the market.
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